» Posts Tagged ‘ikea’

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CropperCapture[92]Over the years, we’ve covered a wide range of methods and tools for lighting a film, everything from hardware store clip lights to high-end cinema lighting tools. As fantastic and practical as some of the higher-end tools can be, most of us just don’t have the budget to rent (let alone own) those tools, so we end up resorting to cheap fixtures and DIY light-sculpting methods in order to illuminate our films. That’s not necessarily a bad thing, however, considering that having a DIY mindset when lighting can produce some truly ingenious and cost-effective techniques. Not So Fast, a short film from David F. Sandberg, is one such example of DIY lighting ingenuity. In a short BTS video about the making of the film, David reveals how he used a plastic IKEA trashcan in order to create a portably-powered DIY beauty dish that provides fantastic results. More »

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As if low-cost furniture and a TV set weren’t enough, it looks like IKEA has created their own still camera. Probably the greenest still camera ever made, it was handed out at a design expo in Milan. Supposedly this will end up being sold in stores (whether that includes U.S. stores or not isn’t clear), but the fact that they’ve simplified and reduced the cost of something as complicated and expensive as a digital camera shows just how far we’ve come, as it’s no thicker than a folded piece of cardboard. More »

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The fact that 4K is the buzzword at this year’s NAB makes me think about the people I know who are less technically inclined and who, despite having an HDTV, are watching less than HD-quality content on it due to configuration issues. Most people don’t watch HD content even if they have an HDTV. The issue of configuration is one of the issues I believe Apple will try to solve when and if they introduce their own TV (the remote control — or method of input — being another). Turns out there’s another major manufacturer with an eye on the living room entertainment center — furniture maker IKEA. More »