» Posts Tagged ‘imac’

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macpro-2013-open-100058793-largeIn the past few weeks, we’ve covered the release and the early reports of the performance of the new Mac Pro extensively. From what we’ve seen to this point, it doesn’t seem like a stretch of the imagination to say that these machines will become fairly ubiquitous in the filmmaking world over the next year or two. However, there’s one aspect to this story that we haven’t yet covered, and that’s the economic debate of performance vs. price, especially in regards to people who use these machines as the foundation of their creative businesses. Our friend Chris Potter over at Screenlight (a video-sharing software for video pros) has written up a fantastic post about how to make the best economic decisions for your creative business as you look to purchase new hardware. More »

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Mac ProWe already know that the brand new Mac Pros are impressive machines, both in terms of raw specs and design. However, until this point it’s been unclear just how fast these new computers are in comparison to older versions of the Mac Pro, as well as in comparison to some spec’d-out iMacs and MacBook Pros. We here at No Film School have taken the time to pull together the first round of speed tests and benchmark tests from a few tech sources around the interwebs, and not surprisingly, the new Mac Pro is an absurdly fast computer. Stick with us to see just how fast. More »

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Apple OS X 10-9 Mavericks WallpaperIntentional or not, Apple’s new software releases often hint at what may be coming down the line. When they revealed their newly redesigned Mac Pro and their new desktop release, OS X 10.9, which they are calling Mavericks (since they seem to be running out of feline-related names), they also posted a promotional wallpaper to their website which just so happens to be double the horizontal and vertical resolution of current Mac displays — leading to speculation that they are preparing Retina models. More »

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Apple Mac Pro[Update]: the new “R2D2″ Mac Pro is here. By the time some of you read this, we may already know whether we are getting a new Mac Pro at the Worldwide Developers Conference in San Francisco. Put aside for a moment if it even makes sense to keep investing in Apple on the pro end. A new Mac Pro, in whatever form it takes, is going to fill a specific need for specific people, whether you think people are crazy for being loyal to Apple or not. The Mac Pro has been a workhorse in the creative industries for some time now, but the lack of updates has sent many people in many different directions. There has been some information floating around that points towards a very different design with limited expandability. If Apple decides to go in that direction, however, will any professionals — the market Apple would target with this computer — actually want one? More »

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More than anything, users appreciate the undeniable consistency (and therefore, customer confidence) that comes with any Apple machine or app. This applies to both consumers and professionals, though some of the latter may hesitate in days to come. Of course, achieving this consistency can be a double-edged sword — the very measures that guarantee the quality you’ve come to know and respect of Apple computing are the same tendencies that see them labeled as “notoriously controlling.” This too goes for the staunchly unwavering prices of Apple products across the marketplace — that double-edged sword extends all the way out to how such pricing is so firmly set. And, in terms of sword metaphors, this is more often the kind that cuts a hole in your pocket than the kind that “slashes prices.” More »

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Oh where, oh where is Apple’s “Pro” line of products going? Okay, I admit the words don’t work as well with the song as the actual lyrics, but it’s still a fair enough question to ask. There’s speculation that Apple is slowly but surely consolidating its professional products line with its consumer one — in terms of both software and hardware — but whatever the reason for the delay, the fact is that the Mac Pro has been ‘on hiatus’ for two years at this point. If you’re a Mac User looking to upgrade, what are you to do in the mean time? You’ve got a few options. Bare Feats has recently performed a number of benchmark tests on the new 27″ 3.4GHz Core i7 iMac, with some impressive results. More »

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Apple is steadily abandoning its own FireWire standard, continuously simplifying the ports on its machines, and pushing for the growing acceptance of FireWire’s successor — the Thunderbolt protocol. Given all this, Mac users find themselves in a bizarre transitional phase. It may be frustrating, because while Apple surges forward, peripherals’ acceptance of Thunderbolt has been lackluster at best. Much to the relief of perennial Mac users finding themselves unable to blend their legacy gear with, say, their fresh iMac or MacBook Pro, Matrox has finally released it’s DS1 Thunderbolt docking station — the first solution of its kind — which looks to seamlessly marry almost everything you could want between the old and the new. More »

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It’s no secret that Apple has neglected to update the Mac Pro line in any significant way since 2010. In fact, both the iMac and the Macbook Pro have gotten a few major revisions just in that time span, and many have turned to building Hackintoshes to satisfy the growing need for professional equipment (and to save a few bucks). We’re getting word from CEO Tim Cook that one should be coming in 2013, but the details have been vague. A Facebook page was started by Lou Borella, a freelance editor/animator, to bring together professionals looking for Apple to address this growing issue. Now that the new Apple philosophy is becoming more clear, Lou has addressed the state of Apple and the Mac Pro line, and what he thinks will be coming in the next version.

This is a guest post from Lou Borella. More »

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Apple announced a new and faster iPad today (less than eight months after the new Retina iPad), along with an entirely new product line, the iPad mini. For most filmmakers though, that’s an appetizer to the main course — which happens to be brand new computers, including a new Mac mini, a 13″ Macbook Pro with a Retina display, and new (incredibly thin — pictured left) 21″ and 27″ iMacs. We didn’t get a Retina iMac like many were hoping for (or a new Mac Pro for that matter), but the fact that they squeezed an entire computer inside such a thin housing is a remarkable feat. Click through for the rest of the details. More »

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So if you were one of the many professionals (or enthusiasts) that were disappointed by the almost non-existent Mac Pro update, and a little jealous of the attention that the Macbook Pro received, there may be some hope after all. This should be taken with a grain of salt, but it seems that people are getting emails from a certain Mr. Cook who just happens to be the CEO of Apple. In these emails, Tim Cook describes Apple’s philosophy and its dedication to professional users — not relying on sales to dictate where particular product lines are headed (though that seems slightly hard to believe). There was also a New York Times article from David Pogue and a Forbes article confirming those same words, that new iMacs and Mac Pros are coming. The only real question is when? More »

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It’s no secret that Apple has been moving into the consumer space for the past five years, with the introduction of the iPhone and iPad, and the long wait between versions of Final Cut Studio, with the most recent version, Final Cut Pro X, resembling their consumer editing application iMovie. Whether FCPX has professional features is another matter entirely, but there’s no denying that they’ve abandoned most of the professional suite and are sticking to lower-priced applications sold through the App Store. While it seems Apple is banking on higher resolutions to sell more iPads and iPhones, they’ve ignored many professionals that have made Apple the brand they are today. Rumor has it that the Mac Pro line may be finished, but a working professional has created a Facebook page seeking answers. More »

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Apple today released four new iMacs with the usual slew of processor/graphics upgrades, including new Intel Sandy Bridge quad-core processors, AMD Radeon HD graphics processors, FaceTime HD camera, and a new port around back (two of them, in fact) that should be a boon for video editors: Thunderbolt. Marking the first time Thunderbolt ports are available on a desktop computer, the new 10Gbps standard is up to 12 times faster than Firewire 800, making for faster video transfers from compatible devices. The new iMacs start at $1199 and claim to be up to 70% faster than the previous generation. More »