» Posts Tagged ‘kevinmacdonald’

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We last heard about YouTube’s Life in a Day project — wherein producer Ridley Scott and director Kevin MacDonald combed through 80,000 video submissions (totaling 4,500 hours) to piece together one day in the life of, well, humanity — in August. Now comes word that the filmmakers have chosen 26 co-directors from the submissions, and will be premiering the film live at Sundance, complete with a concurrent live stream on YouTube. Here’s a look at one segment of the film: More »

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YouTube’s bandwidth bill has been estimated at $300 million/year (or not) (or yes), but whatever the true amount of the bill, it can’t be cheap delivering 2 billion videos every day. One of the chief problems YouTube is faced with is how to monetize this content; most of its videos are user-generated, and it’s difficult to monetize UGC given most advertisers don’t want to run ads against amateur videos whose content can’t be controlled or cataloged. This could be a good reason for YouTube’s recent attempts to “mature” into a site where Guggenheim-worthy content is featured and Sundance films are shown as paid rentals. Continuing their recent moves in this direction, YouTube has announced Life in a Day, a forthcoming feature film from director Kevin Macdonald, which hybridizes user-generated content (i.e, submissions from you) with a professional’s touch: More »