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Upcoming B&H Seminar: 'Making a Movie Without a Hollywood Budget and Big Crew'

02.9.13 @ 9:00AM Tags : bhphoto, camera, cameras, crowdfunding, crowdinvesting, documentary, gailmooney, howto, indiegogo, kickstarter, learning, openingoureyes, presentation, seminar, shooting, videoseminar

Beginning in the summer of 2010, filmmaker Gail Mooney and her daughter took a 99-day journey all over the world to create “a film about people who were making a positive difference.” Opening Our Eyes was the result. The partially Kickstarter-funded film follows eleven subjects across six continents, and went on to achieve accolades such as Best Documentary at the 2012 Orlando Film Festival. Considering the scope and scale of the project, and the budget at which it was accomplished, Opening Our Eyes is a startling achievement — and, through an upcoming B&H seminar with Mooney herself, other filmmakers can learn exactly how it was accomplished. More »

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Getting Started with Color Correction: Using Waveforms and Scopes with Colorist Steve Hullfish

12.23.12 @ 1:02PM Tags : avid, colorcorrection, colorgrading, colorscience, editorslounge, howto, presentation, stevehullfish, tutorial, tutorials

The colorist’s job has gotten a whole lot easier since chemical baths stepped out of the picture in many cases. Non-destructive color timing is the future in which we now live — that said, the principles at work in creating properly balanced imagery is as important as ever. Each camera we may be shooting on has its own unique implications in chromatic reproduction, and the ability to delicately correct a given color mixture (regardless of its source) is key. Ironically, or not, tools such as waveform monitors and vectorscopes — staples of the bygone analog video world — are as relevant today as ever in filmmaking, if not more so. A recent presentation by noted color correction author Steve Hullfish demonstrates precisely this point, as well as the basics in using your scopes to full advantage. More »

2

'From a Copy Economy to an Access Economy': Gerd Leonhard on the Future of Media

09.14.11 @ 11:40AM Tags : distribution, media, presentation, sharing, socialmedia

Media futurist Gerg Leonhard’s presentation at DES may not concern filmmakers in the sense that he’s talking about how to make movies in the future. But he is talking about the way media will be distributed and consumed going forward. You can look at this presentation a couple of ways: “none of this has anything to do with being a DIY filmmaker” — or, in the era of the artist-entrepeneur, all of this has to do with being a DIY filmmaker (as both a content creator and a distributor). I think it’s worth a watch: More »

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Transmedia and the independent filmmaker

04.27.10 @ 12:00PM Tags : development, marketing, presentation, transmedia, workbookproject

This video by Robert Pratten is a great introduction to what transmedia is and how it can be employed by the independent filmmaker (he also has a refreshing perspective on the “technological fetish” of our obsession with new camera technologies!). It’s a 45-minute presentation full of brain candy and should be required viewing for anyone thinking about telling stories across mediums. As Pratten stresses, “transmedia plays to indie’s strengths,” because delivering a consistency of story across platforms is possible for independent creators — not large studios made up of divided teams. In my opinion, his point about authenticity is even more important, because: I could care less about playing a social game if the original auteur had nothing to do with it, and I could care even less about buying a DVD if I suspect only 65 cents of a $15 purchase is going to find its way back to the original filmmaker. Creating our own cross-platform projects and retaining ownership not only gives us more creative control on all of the different incarnations of our story, it can also motivate fans to make purchases because they know we’re the ones benefiting from their support.

In addition to the above presentation, however, Pratten has written some very helpful articles at the Workbook Project on the process of developing transmedia projects: More »

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Presentation: Design Outside the Box

03.8.10 @ 12:00PM Tags : games, gaming, presentation

I have played one video game in four years; I’m not a gamer per se. But the ongoing revolution in social and casual games has been hard to miss, from watching my little cousins playing Club Penguin to the irrepressible Facebook invites I’m always getting for Mafia Wars. To date social games have been used as part of a feature film’s marketing campaign (most recent example: The Crazies), but they will become increasingly integrated into the core story. I’m already working on a social game as an integral component of my next project.

For the future of (social) gaming in one entertaining 30-minute presentation, here’s Jessie Schell’s invaluable primer from DICE 2010.

Watch it all the way to the end, as his final point is worth the half hour on its own. And if you think it’s just a thrown-in feel-good ending, the success of Nike Plus (sidebar) and more recent entrant Fitbit is living proof of socialization’s effectiveness when it comes to modifying real-world behavior.