» Posts Tagged ‘pricing’

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When Sony’s FS700 camera was first announced, it was rumored to be under $10k, with some folks pegging it at $8k.  When the European version’s price came out at roughly 8,000 euros (~$10,500) the promise of being under $10,000 transformed into “probably around $10,000″.  So what am I going on about?  Well, the price has finally been confirmed in the U.S., and it’s just as hoped for — $8,000 dollars for the camera body, or $8,600 with an E-mount zoom lens.  With this announcement, I figure it’s a nice moment to check out some more test videos shot with the camera that look at how well it handles whip pans, high contrast lighting, auto-focusing situations and more: More »

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It’s January 1st, and that means that the price of a RED camera has gone up. While I’ve noted this previously for anyone who was thinking about ordering one, there’s a second set of RED components that are getting a price increase: accessories. However, due partially to the fact that some of their planned accessories didn’t ship before the calendar flipped to the new year, RED has extended the date for when accessories will increase in price to March 1st. In the list below, the yellow prices should already be in effect, whereas the green “new” prices won’t go into effect until March. More »