» Posts Tagged ‘software’

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In creating computer generated imagery, reference photographs of real-life objects may assist modeling, texturing, and animating a 3D object. In animation, this practice translates into something called motion capture, or ‘performance capture’ when facial expressions are the focus (see: Avatar). Fixed reference points on an object or surface help artists recreate something virtually, but Microsoft XBox 360′s Kinect technology is actually able to recognize shape and motion on its own, turning you into a full-body video game controller in real-time. The new Lynx A Camera looks to take this a step further. Meet the world’s first ‘point-and-shoot’ camera that can model and capture the geometry, texture, and motion of anything you aim it at, right before your eyes. More »

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A solid color grade can very quickly take the edge off an image that looks “too digital.” If you don’t have much time to spend on said color grade, but you’d like to get a great look very easily, a film LUT that attempts to recreate some of the magic we get from Kodak and Fuji stocks could serve you well. We’ve discussed FilmConvert a bit before, but basically it’s either a standalone program or a plugin for the major Apple and Adobe products that uses the color science of the specific camera you’re using in order to precisely match the film stocks they have in their system. Now they’ve introduced another update, this time including support for the Canon C300 and the Arri Alexa. More »

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In the whirlwind of hyperactive change that is Moore’s Law, branding can be a prime anchor point. Brand identity fights the tendency toward ‘the new’ with powerful invocations of the past: nostalgia, reliability, simplicity, and the association of that brand name with the creation of very dear memories. Granted, nostalgia alone can’t save anyone from bankruptcy — but it’s a start. Polaroid, Technicolor, and Kodak are prime examples of this interplay, and each is adapting in its own ways — though there’s some overlap. Not one, but two of these traditionally film-based companies are even releasing digital cameras. In whatever the way, each of the three is working toward the preservation of its own historic brand name — which do you think will pull through? More »

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At the end of last year, Avid announced a free webinar exploring Bad Robot, the film and TV production company co-founded by J. J. Abrams — which, judging by the success of such projects as Mission Impossible: Ghost Protocol, Lost, and Star Trek, is doing more than one thing very, very right. Don’t worry if you missed that webinar, though, because Avid has recently shared a 20-minute video breaking down Bad Robot’s studio space — and not only is it an enviable one for any independent because each step of the creative process is fostered there, but also because its Media Composer workflow of collaboration taps the future directly. More »

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By coincidence or not, it seems like each camera announced to use CinemaDNG as its RAW shooting format is poised to change the world in its own way. The Blackmagic Cinema Camera and the ~$3K Digital Bolex D16 seek to put quality acquisition tools in nearly anyone’s hands, while the future-bound Aaton Penelope Delta and open source Apertus Axiom bear their own technical notabilities (and nobilities). Clearly it’s time to really start wondering about CinemaDNG. As of now, the license-free format is being adopted by way more cameras than NLEs, and workflow questions, concerns, and schools of thought and technique abound. There’s hope and then some, though — just over the horizon the RAW processing software shipping with the Digital Bolex D16 just might change the world in its own way, too. More »

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More than anything, users appreciate the undeniable consistency (and therefore, customer confidence) that comes with any Apple machine or app. This applies to both consumers and professionals, though some of the latter may hesitate in days to come. Of course, achieving this consistency can be a double-edged sword — the very measures that guarantee the quality you’ve come to know and respect of Apple computing are the same tendencies that see them labeled as “notoriously controlling.” This too goes for the staunchly unwavering prices of Apple products across the marketplace — that double-edged sword extends all the way out to how such pricing is so firmly set. And, in terms of sword metaphors, this is more often the kind that cuts a hole in your pocket than the kind that “slashes prices.” More »

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Adobe Releases Creative Suite 2 Online for FreeWhat could be better than free software? Well, a lot of things I guess, but I’ve never known anyone that would turn down an offer for free software (even when the legality of said free software is questionable). Some of you may have been following the news on the internet yesterday, but the Adobe site had been down for quite some time, so I’ve been waiting for the dust to settle a bit. The situation is not actually as obvious as it may seem at first glance, and it’s taken a little investigation to get to the bottom of why Adobe would release an older version of Creative Suite for free online. More »

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Writers tend to be procrastinators. Maybe we kid ourselves into believing that we’re waiting for inspiration to strike. In reality, we’re usually finding new ways to avoid the fear of the blank page. Well, if you have been waiting for the right opportunity to buy Final Draft 8, arguably the industry standard for screenwriting software, your procrastination has just paid off. Final Draft 8 is on sale for $149 at The Writers Store today only, Saturday, December 8, as one of its 12 Days of December Deals. More »

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Not too long ago we told you about a color corrector plugin/standalone software solution from Rubber Monkey that not only tries to mimic the looks of many film stocks, but does it in a way that is particular to the exact camera you’re using. Until now the only cameras that were guaranteed to work properly with FilmConvert to achieve the specific look were Canon DSLRs and RED cameras, but now they are adding support for the Panasonic GH2, as well as support for more Canon picture profiles, and a brand new plugin for Final Cut Pro 7. More »

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In post production, I’ve always been a fan of the products from Adobe. I cut my teeth on programs like Photoshop 7, After Effects 5.5, even Image Ready (remember that?). But for editing, I never really got into Premiere Pro, and instead focused my attention on Final Cut Pro (from version 3 onwards). However, this year I finally made the decision to migrate to Premiere Pro CS6, as Final Cut Pro X has some infamous issues. Granted, Final Cut Pro X has come a long way, and it continues to be a true “pro” tool, but there are some quirks worth comparing against Premiere Pro CS6. Both suites are tools that should be compared objectively. Ric Lanciotti from The Pacific Northwest College of Art made this great video comparing the two editing suites. Though he takes the perspective of an educator looking for solutions for students, I think there are still lessons for all of us — especially those of us who only edit in one suite or the other. Check out his full 45 minute presentation after the jump: More »

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Back in September, you may recall we told you about The Writers Store’s sale on Final Draft 8 (arguably the standard when it comes to professional screenwriting software) where you could save over 30% off the sticker price. Well, good news to all you procrastinators out there (and if you’re a writer, you’re probably a procrastinator). The Writers Store has extended its Final Draft sale until Nov. 30, offering its Final Draft Platinum Package for $169 (a 32% savings off the Final Draft sticker price). Plus, NFS has an exclusive coupon to get you an additional 10% off most anything else purchased at The Writers Store. More »

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So much for the deal expiring at the end of August — Adobe’s offer of their entire Creative Suite for $30/month (as opposed to $50/month) is now available until June of 2013 for current CS users (CS3 or later). You have to sign up for a full year of Creative Cloud but the savings totals $240; I myself am a satisfied Creative Cloud user, and who doesn’t like saving 40%? More »

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We’ve posted about these discounts before, but since both deals expire shortly, it’s worth mentioning one last time. Final Draft is selling its long-awaited Writer app for iPad at the App Store for $29.99 until Sept. 30, a 40% savings off the list price of $49.99. If you’re not a Final Draft user or you need to upgrade to Final Draft 8, The Writers Store is selling its Final Draft 8 Platinum Edition Package for $169 (32% off Final Draft 8 sticker price) and Final Draft 8 upgrades for $59 (40% discount). The Writers Store discounts also end Sept. 30, so if you’re looking to making the switch or upgrade to Final Draft 8, or add Final Draft Writer to your mobile arsenal, time is of the essence. Check out the video below for an overview of the new Final Draft Writer. More »

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We’ve said a lot about the digital versus film debate, and a lot of people have a lot of different opinions. Film still had a technological advantage over digital until really the last few years or so, and now we have digital sensors which can match or exceed film stocks with dynamic range. Either way, with digital sensors being “too clean” for some people who have loved the look of film, there is a program called FilmConvert that takes the color information of specific cameras and actually uses that to determine how a specific film stock could best be represented using that sensor. Click through for some videos of the program in action. More »

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Coinciding with the long-awaited Final Draft Writer app for iPad finally making its debut at a discounted price until the end of September, The Writers Store is offering its Final Draft 8 Platinum Edition Package (Final Draft 8 plus a collection of screenwriting extras) for $169 — that’s a 32% savings off the Final Draft 8 sticker price alone. For current Final Draft users looking to upgrade, The Writers Store is offering Final Draft 8 upgrades for $59, a 40% savings. The discounts at The Writers Store end on Sept. 30, so don’t miss out if you’ve been considering the switch to Final Draft or upgrading to Final Draft 8. More »

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In what will surely be welcome news for those who routinely use Photoshop and Premiere, Adobe is planning to natively support the higher resolution display of the new Macbook Pro (as well as any other HiDPI displays in the future). While there are certain creative applications that immediately supported the Retina resolution with software updates (namely Apple’s Final Cut Pro X and Motion), Adobe was not able to offer this support right away. For those who are loving the extra screen resolution, it’s disappointing to then have to open Adobe products only to see them not share the same crispness as the native apps. Not all Creative Cloud applications will receive support (at least at this time), but you can read the full list of programs that will get software updates below. More »

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We posted this earlier this month, but the deal expires in a week so it’s worth one last notification. If you’re a current user of any Adobe software (CS3 or later), you can upgrade to Adobe’s new all-inclusive Creative Cloud membership for $29.95/month (instead of $49.95) for the first year — a savings of $240. The discount expires at the end of August, so get cracking if you’re thinking of signing up. More »

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This is a guest post by Tristan Kneschke.

With the release of Apple Color several years ago, the once-niche field of high-end color grading trickled down to the average user. When Blackmagic released DaVinci Resolve on Mac it became more obvious that color grading was the next big wave. Having already been grading professionally with Color shortly after it was released, I quickly decided to invest in a traveling DaVinci Resolve Mac Pro tower. The client demand for color grading in particular, and a traveling station specifically, has grown my business at a rate I never thought possible. Now, with Resolve 9 nearing its official, non-beta release, Blackmagic has separated itself even more from Apple’s killed product. More »

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I’ve been meaning to do this personally, but almost forgot — so here’s a reminder of an expiring deal. If you’re a current user of any Adobe software (CS3 or later), you can upgrade to Adobe’s new all-inclusive Creative Cloud membership for $29.95/month (instead of $49.95) for the first year — a savings of $240. The discount expires at the end of this month (August), so get cracking if you’re thinking of signing up. More »

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In the industry, Final Draft and Movie Magic Screenwriter dominate among screenwriting software applications. Full disclosure: I write my scripts on Final Draft. Why? Because when I started to write scripts, you had three choices for software: Final Draft, Movie Magic Screenwriter, or Microsoft Word. Plus, as a production assistant, I was given a copy of Final Draft to type up script revisions for a writer married to his typewriter, so I had an easy entry point with the industry standard. Today, for filmmakers not willing to shell out between $190 and $250 for professional screenwriting software, here are five options ranging from free to $49.95. More »