» Posts Tagged ‘youtube’

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YouTube’s bandwidth bill has been estimated at $300 million/year (or not) (or yes), but whatever the true amount of the bill, it can’t be cheap delivering 2 billion videos every day. One of the chief problems YouTube is faced with is how to monetize this content; most of its videos are user-generated, and it’s difficult to monetize UGC given most advertisers don’t want to run ads against amateur videos whose content can’t be controlled or cataloged. This could be a good reason for YouTube’s recent attempts to “mature” into a site where Guggenheim-worthy content is featured and Sundance films are shown as paid rentals. Continuing their recent moves in this direction, YouTube has announced Life in a Day, a forthcoming feature film from director Kevin Macdonald, which hybridizes user-generated content (i.e, submissions from you) with a professional’s touch: More »

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This past week Google integrated video editing functionality into YouTube. While basic, the toolset brings much needed capabilities like trimming and clip combining to the world’s most popular video sharing site. It also allows users to swap out background music using AudioSwap. More »

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Okay, “wasteland” is a bit harsh. But up until recently the most viewed YouTube video of all time was of little value, in my opinion (Lady Gaga’s crazy-terrific Bad Romance music video recently took the top spot). Perhaps with the domination of amateurish content in mind, YouTube and Guggenheim today launched YouTube Play, a much needed initiative to spotlight creative online videos. The event (which takes place every two years, thus their “biennial” tag) will be accepting entries until July 31; approximately 25 videos will be showcased at the Guggenheim museums in New York, Berlin, Bilbao, and Venice as a result. More »

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One of Google’s lesser-known products, Google Moderator, was integrated into YouTube today. The platform — which allows for crowdsourcing, polling, and other feedback — originally launched as a standalone product in 2008. Now that it’s part of YouTube, however, it seems like a good tool for filmmakers. Here’s Google with the lowdown: More »

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This video has 150 million views. Online video that’s high-quality by visual or narrative standards often struggles to find an audience in our era, yet if you film a baby biting another baby’s finger, you might just give rise to the most-viewed video on YouTube — of all time. More »