There's something funny about watching so much money and so much equipment being put to use alongside a little $3,000 still camera. Note that the 1D Mark IV, 5D Mark II, and 7D aren't being used as the A cam -- Red Tails is being shot on a Sony F35, perhaps questionably (I still think period pieces look better on film). Lucasfilm’s Rick McCallum hired DSLR champion Philip Bloom to operate:
Sony BURANO Wins Best Overall in Create and Top Tech at NAB Show 2024
NAB Show 2024 Product of the Year Winners
Announced via NAB Show’s website, the 2024 “Product of the Year” winners span across many different categories and include plenty of winners in each section. These selections do a pretty great job of representing not just the buzz from the floor but are a reflection of what the experts and judges feel about these new cameras and products.
“These winners represent the most cutting-edge advancements and technologies shaping the future of content creation, distribution, and monetization. They are driving the industry forward, and we are excited to recognize them as they break through with a remarkable range of solutions that push the boundaries of what’s possible in our industry. We’re excited to see how these advancements will empower storytellers and connect audiences in entirely new ways.” — Eric Trabb, senior vice president and chief customer success officer at NAB Global Connections and Events.
And so it’s with great fanfare that NAB Show 2024 has shared its big winners, but the top prize itself is obviously the pinnacle.
Sony BURANO Wins Top Tech at NAB 2024
The Sony BURANO found its name multiple times across the winners list this year. Firstly, the BURANO was selected as one of the best cameras in the “Create” category of this year’s NAB Show, alongside other cameras like the recently announced Blackmagic URSA Cine 12K, the Fujifilm X100VI, and the DJI Osmo Pocket 3, amongst other cameras from RED Digital Cinema and other smaller brand names.
However, alongside the inclusion in this list, the Sony BURANO also took home the “Best Overall” in the “Create” category, as well as the “Best Overall in Top Tech” award, which could be considered as the de facto top prize at NAB Show 2024 overall.
So, for those who might have only been slightly curious about the BURANO before and its solo cine-shooting possibilities, you have no more excuses to check it out and see how it might potentially be an option for you and your mobile, full-frame, high-end shooting needs.
The Sony BURANO Cinema Camera
- Compact, Highly Mobile Design
- Full-Frame CMOS 8.6K Sensor
- 16 Stops of Dynamic Range
- In-Body Image Stabilization|E & PL Mount
- Dual-Base 800/3200 ISO Range
- Electronically Variable 0.6-21ND Filter
- Phase Detection AF | Face/Eye Tracking
- Full-Frame & Super35 Sensor Modes
- Supports Multiple Frame Rates & Codecs
- Dual CFExpress Type B Card Slots
Sony BURANO 8K Digital Motion Picture Camera
Designed for highly mobile, solo cine-style shooting, the Sony BURANO 8K Digital Cinema Camera offers up to 8.6K video capture in a compact, full-frame form.
$25000
No Film School's coverage of NAB 2024 is brought to you by Blackmagic Design.
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