November 6, 2015 at 4:12PM


Corporate Client Wants RAW Aerial Footage

I've been asked by a local cabling company to shoot some aerial footage with my phantom 3 of one of their facilities. Right now my rate is $150 per hour and $75 each additional hour for aerial work. I have my aerial videos/photos in editing packages, however this company just wants the RAW unedited footage in the end. What is the standard practice for giving or charging clients that just want RAW footage?


Good question. By raw, you just mean not cc'd, right?

As a corporate client myself (who also cuts and shoots), I just bought a bunch of non-graded material from a UAV operator based on his rate of $250/hr. That particular rate is indicative of my geographic and demographic market, not any universal standard. However, just as an example for you to draw from, that rate is closely tied to the going rate in my market for standard ground-based shooting ($100 to $125 / hr.)

If you're hourly normal rate for shooting is X, then I'd almost double it for aerial, assuming you have the necessary FAA exemption to legally operate your craft for business purposes in the first place. Otherwise I'd just charge a flat rate for "video services" that reflects your hourly ground rate. Personally I won't hire anyone without the exemption. Something to think about if you don't have it, because if you can get it, you can jack up your rates accordingly. Sorry for the rambling response. Good luck!

November 7, 2015 at 6:32PM

Steve Smede
Magazine Editor/Photographer/Videographer

Are you employed with this client on a "work for hire" basis, where everything you produce is owned by them ?

If not, then you should license your footage to the client so that you will be able to use the footage from your shoot for your own purposes. ( this will likely include a non-compete clause to keep your client happy )

November 8, 2015 at 4:43PM

You voted '-1'.
Guy McLoughlin
Video Producer

I think you mean raw as in unedited correct? Not RAW video like from a BMPC or RED.

November 9, 2015 at 9:59AM

Clark McCauley

"the RAW unedited footage" could be both and doesn't really matter, unless the client can't handle RAW.


November 9, 2015 at 2:59PM

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