Hi Einar, the upgrade price for existing FilmConvert customers will be $69 during launch week, then $79 regularly. Same price to upgrade a plugin license or a Bundle license.
Also check out an option like FilmConvert (www.filmconvert.com), which has real film stock emulations with dedicated profiles for your camera, as well as 6K film grain scans
FilmConvert Cyber Monday Sale - 33% off all plugins and the FilmConvert Bundlewww.filmconvert.com/blackfriday
Just a quick note - you don't need to be a FilmConvert user or owner to take advantage of the offer. Atomos owners can get their free LUTs from FilmConvert without buying FilmConvert.