Does it say it will surge ABOVE the standard price or more than likely will surge UP TO a maximum price which will likely be the current standard price.
Im not sure how the ticket price>Cost to cinema structure works in terms of the studio model, but with cinemas still having to pay the same amount (power/rent/etc) to play a film regardless of the time of day it makes sense. In a sell out charge the regular full ticket price, but for a 1pm screening of Ghost Story, charge half that to try and get more people in.
It makes sense as long as the surge does surge above the normal ticket price, instead kind of just undersurges. Although advertising the ticket price is problematic then, and what if a cheap time surges, then it is not a cheap time anymore.....
I do think pricing based on time of day and the movie is probably worth it though, to try get more bums on seats for small movies
Thanks for answering my question on this weeks podcast, It was super helpful, I think Ive devised a plan at this point. We are starting this week, and i will shoot you more details once we move ahead.
Internal ND filters? or is this kit not quite turn key?
Ryan O. Its more like saying, in a pinch a DoP might use a Canon 5D...... But no not saying, they will shoot Star Wars on it.
I second the C100 and go for a Canon 24-105 F4 L, its quite a bit cheaper and has a little extra reach than the 24-70 F2.8. Its not as fast but that should generally be ok, Pair it with a nifty 50 and you should be set.
The C100 is light enough to work with any of your DSLR gear and and the batteries last much much longer and for interviews this cannot be underestimated. Also XLR audio will save you on buying a recorder. If you find a MK1 even if its second hand you can pick them up quite cheap
I was close to tears watching that when it first came out. There was just something so sort of spiritual in the freedom of the ride, the like for that 4 minutes it was just a man and his bike and the trail in front of him.