Mpumelelo Ndayi raised in Soweto, Started in the industry organizing events and label managing a record label, electronic brand, FMCG and artists. He brings his extensive knowledge and experience to nurture this vital urban youth scene by exposing them quality live experience.
In the last 10 years, he has been involved with various media companies. 2006 - 2012 Nexdoor Entertainment (Queen Sesoko / G3) , Media (Jika Majika) Mzansi no 1 Dance TV show (Creative/Publicist/Production Manager & Label Manager) Mzansi Bioskop Thug Huis, Baki Ya Lerato, Baby Come Duze & Tobetsa (Production Coordinator/Scheduler/Location Manager/Location Scout), 2013 - present (Our Perfect Wedding Season 2 | 3 & 4, Wang Verstana Season 1 & 2). Founder at Implicity Communication | partner at IH Events & consulted for various brands wishing to reach its clientele.Mpumelelo gained enterpreurial skills while working for Midi Trust companies like Dimension Data/Vodacom/Musica.