Maybe NFS thought they would balance the written content with the video to avoid redundancy. I've saved you the trouble of tiring your eyes.
"The 7' version ($70) weighs 2.42 lbs and supports 8.8 lbs of load while the 8' version ($77) weighs 2.86 lbs and supports 11 lbs of load. "

@karel, thanks for the hilarious post, very spot on.
Any chance you know where I can find this Jim Archer spoof on Youtube? Unfortunately in my country vimeo (and also Reddit) are banned.

I think I could write a book responding to this post.
First off, Logan sounds the way I would be talking to my friends 20 years ago sharing some genuine excitement and because our friends tend to think we are full of crap, adding some real examples in the equation (like logan did with links to his work).
Now because Industry types have copied that enthusiasm and that style of "down to earth" talk (complete with links to show off their "examples") millions of times over the years it makes most of us doubt Logan's sincerity and authenticity. Which sucks but that's life. Anyone posting a video nowadays of something funny or amusing that accidentally happened will first be faced with doubters (me included) to whether the video was authentic or not because so many marketers have tried to dupe us in the past. (again, I could go on how this sucks).
2. Contests and Spec work. This is also a never ending discussion but also very interesting. I think Logan nails it though that the companies "exploiting" unemployed or new or wannabe film makers for possible prizes in exchange for thousands of hours of non-paid work DO GIVE you an opportunity to learn something. Are they taking away work from the industry and from "professionals"? I think they might be in a small way but nothing that will have any long term impact. Companies who have budgets and who don't have time to spend hoping that they will be able to get a great video when they apply this fishing style approach to video procurement, will still use the professional video producer who will work closely with their team to understand their needs, provide them a script they can customize and then develop a video whose results are UNDER THEIR CONTROL. This is huge for most properly paying companies.
3 (and this is the last point despite the fact there are many more) - Selling your book for 2 bucks I think is below the threshold of making Logan's piece a hidden advertisement and reflects the "if I give it to you for free you won't respect it, mentality." Personally I would put selling the book at 5 bucks or more, even though still cheap, as a potential to making his article an advertorial contender .... I think for a lot of start up film makers, the advice that Logan put up is already worth at least 3.50, hehehe.
4 (and this is not a point, this is for @Sean Tracy) - I agree that the title could seem misleading but Logan actually mentions that he went from his consumer level camera to getting a job at Construx (Wait!! This is not an ad for construx is it ... more of my paranoia sets in) .... And through his job at Construx he is now responsible for making videos valued at millions of dollars .... At least that is what I understood. Logan says "I work directly with the CEO and see firsthand what kinds of logic, decisions and management principles go into a launching a multi-million dollar project."

Okay NFS, I have posted before under Jakartaguy (mainly complaining about how my country has banned Vimeo) but I look forward to contributing further as an "out in the open" member! Cheers from Jakarata, edwinp