On a Monday morning, my brain isn't making all the leaps this could go to, but, I feel like I'm staring at a new thing that has some really big future implications.
Need more coffee.
Or we and our collective content-creating culture quarantines this mindset/efforts and leaves them behind and supports efforts that offer career/industry sustaining models.
The biggest problem (or very smart move on their part) is to bypass the professionals and go to the amateur, semi-professional creatives who don't care about making a buck, don't have the confidence that their creations are good enough to get a buck, or are understandably desperate to have a presence somewhere and will forego a buck for exposure bucks.
I've had content on the Outdoor Channel before, and we got licensing money for it. It sucks to see this shift.
F these guys.
Here's how this came about.
"Our content is getting thin, we need more budget to license rad videos."
"So... what if we take a 1/10th of our licensing budget, and use it for a contest prize, and just get people to send in free videos to win the contest?"
"Better yet, I'll partner us with brands that will gives us stuff for the prizes."
"So... we don't pay anything, our channel gets flooded with organic content, and we all take home bonuses from what used to be our licensing budget?"
F these guys.
Two crucial questions:
1. Are transfer speeds fast
2. How long will it's battery supply last while transferring.
If good answers to that- I'll be buying a few of these.
I'm scared DJI will eventually own the world. I'm stoked they're behind this product.
Oh man, I am soooo stoked based on the shadowy, see-nothing image of venting ridges, weird ports, and a giant Red logo!
.....man, if you're going to drop a major announcement, with major build up, full of major hyperbole- show us something!
1, pro users can fly with more confidence in busy areas
2, new users have one more layer of idiot-proofing
3, we're all getting further from what felt like an inevitable disaster of a drone taking down some larger aircraft
4, I love lists