» Posts Tagged ‘commercial’

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Sony Commercial REDSony is no stranger when it comes to making magnificent advertisements. Their new commercial for the recently released A7 and A7R full frame mirrorless cameras, which features some magnificently choreographed skydiving action, is no exception. What’s even more impressive is the fact that none of this was shot on a green screen. In fact, the entirety of the spot was shot practically at an altitude of 15,000 feet, with an overcranked RED EPIC. Read on to watch this glorious commercial and the excellent behind-the-scenes video. More »

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DissolveIf there was a stock footage site that offered high-quality images at just $5, what would you assume? Scam, right? Wrong! Since launching this May, stock footage company Dissolve has been amassing stock imagery for commercial videographers and filmmakers, and offering a lot of it for just $5 per clip. NFS sat down with CEO Pat Lor, co-founder of iStockphoto, to get to the bottom of what Dissolve is all about, as well as how they’re able to offer quality footage for a quality price. More »

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Aetuts_Preview_Clients_ChatYou’ve just exported a video for your client showcasing their product/service/event, and let’s face it — this video is genius. It may be the best video about a product/service/event that’s ever been made! But a few seconds in, your client questions your lower third motif, and BAM you throw up a tightlipped virtual fisticuffs, flinging out every reason imaginable why your version of the video is perfect. To help us keep up the best working relationships, Adam Everett Miller of Aetuts+ breaks down, in a fun video tutorial, the top five things to keep in mind when dealing with clients.  More »