"What does “full frame” mean to y’all at NoFilmSchol?"
I can only speak of my own opinion, and to me, it's 36 x 24mm.

"How is this relevant news for your NoFilmSchool audience?"
It's news about equipment in the filmmaking industry. From what I understand, NoFilmSchool covers the filmmaking industry. If it was a "Fashion Faceoff" article about "Who wore it best?" I'd probably question its relevance.

If you have topics, ideas, suggestions you'd like to see covered so you can learn to be a better filmmaker, please let me know.

Hope that helps.

+1 Thanks for the comments. Noticed it too – was added during the editing process. Asked them to remove it. Updated.

That's the question: Are "predicable" updates still a thing? The max internal NTSC recordings for the a9, a7r III, a7s II and a7 III are the same. (please correct me if I'm wrong)

a9: internal NTSC XAVC S 4K UHD 8-bit 4:2:0 at 100Mb/s 30p, 24p
a7r III: internal NTSC XAVC S 4K UHD 8-bit 4:2:0 at 100Mb/s 30p, 24p
a7s II: internal NTSC XAVC S 4K UHD 8-bit 4:2:0 at 100Mb/s 30p, 24p
a7 III: internal NTSC XAVC S 4K UHD 8-bit 4:2:0 at 100Mb/s 30p, 24p

If the a7s III only adds internal 4K 8-bit 4:2:0 at 100mb/s 60fs, bumps HD with 240fps and includes HDR options, in its "video focused" alpha model, would that be enough to entice Sony users to upgrade?

Rumors had it coming out late 2017 and then early 2018, but the a7R III and a7 III were released instead. Maybe when Sony saw the Panasonic GH5, they're adopting something different? Probably doesn't matter really - just fun to discuss.

I agree with everything you guys are saying, but it was something Kenji Tanaka of Sony said in the live stream that made me think they will push spec, price beyond product models that are "positioned" in different tiers. Especially in the alpha series. #timewilltell

Maybe we'll see the a7S III announced at NAB/IBC.

(Do want to note I don't own Sony gear, nor are they paying me for my opinion)

a7s III guess: 4:2:2 10-bit internal. DCI, UHD at >150 Mbps, various frame rates. Oversampling. Improved sensor. 4:4:4 12-bit/10-bit external recording... a9 focus system, 14 stops dynamic range, SLog. Free camera body cap :)

David –

Correct, this is not a cine lens.

If you're looking for them from Rokinon/Samyan, look into XEEN or less expensive Cine/Cine DS line.

If they are "shitty lenses" – depending on your workflow – suggest looking into Zeiss CP.3, Zeiss/Arri Master Primes, Cooke Panchro/S7i/5i/S2, Primo Primes/Zooms, Angenieux Optimos, Hawk/Vantage... the Frazier lens if you you're in need an interesting DOF. Sigma makes a Cine line, but haven't tested those. List goes on, as you may know.

Hope that helps.