July 17, 2020

The Shocking Numbers Behind Netflix's Most Watched Movies

Netflix has been notoriously tightlipped about numbers, but now they're telling us about the hits. 

When a movie goes viral and everyone is talking about it, I assume that also means lots of people are watching it. But with streamers like Netflix, those numbers are often kept internal. That means even if a lot of people are talking about it, it's hard to tell if something is a breakout hit. 

A recent Bloomberg article gathered the numbers from Netflix to show just how viral the movies they place on their platform actually are, and the results were shocking. 

The article compiled the number of times a movie was streamed in the first 4 weeks it was on the service. This is not an aggregate of all time, just knowing how many times it was streamed in the first month. 

While we do not know how many of these clicks watched the entire movie, we do know that's a lot of times to press play.

Check out the top 10 list below.

  1. Extraction – 99 Million
  2. Bird Box – 89 Million
  3. Spenser Confidential – 85 Million
  4. 6 Underground – 83 Million
  5. Murder Mystery – 73 Million
  6. The Irishman – 64 Million
  7. Triple Frontier – 63 Million
  8. The Wrong Missy – 59 Million
  9. The Platform – 56 Million
  10. The Perfect Date – 48 Million

I have seen 8 of the top 10 and the other two I am sure my Mom watched. So, my family is covered. But if you look at the numbers at the top, it's crazy to think none top 100 million streams, but what we do see is a steady number of movies that have stars, are genre-forward, and actually skew more adult. 

The obvious thing that pops out here is that most of these are action films with an R-rating. That sort of answers what's most popular on the site. 

We can also see Netflix trying to establish brands here. Both Extraction and Birdbox are getting sequels, and Spenser Confidential was based on a series, so you could expect another one of those once shooting begins again. 

Bloomberg notes: “All 10 of the movies were released in the last 3 years, most of them in the past 12 months, which makes sense when you consider that Netflix has added 43.6 million customers since the start of 2019. Each new release can reach a larger audience than its predecessors.”

And that's all part of the plan. Netflix is well on its way to dominance here. Netflix CEO Scott Stuber said, "We want an impactful movie every two weeks...For one person, that’s Extraction. For another, it’s The Wrong Missy."

This diverse array of cinema could mark the future for streamers. Right now, Netflix has almost no competition in this release strategy, but only time will tell if Amazon and Disney+...and even HBO Max...pick up scripts to try to release movies that compete. 

What Netflix movie have you watched the most? Let us know in the comments.      

Your Comment

11 Comments

lol? Like

July 18, 2020 at 6:12AM

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I'm a big Doco fan, any chance of seeing those numbers?

Thanks

July 18, 2020 at 5:56PM

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Chris Hillock
Director of Photography
81

One of the reasons Extraction is at the top is because it has Indian backdrop. A big star, action film and in the backdrop of a populus country is a deadly combination for views.

July 19, 2020 at 12:14AM

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Sripal
74

Who writes this drivel? It is unintelligible in parts, makes no sense overall, and follows no known grammatical rules.

July 19, 2020 at 4:53AM

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Tim Pickford-Jones
Retired
114

When a movie goes viral and everyone is talking about it, I assume that also means lots of people are watching it. But with streamers like Netflix, those numbers are often kept internal. That means even if a lot of people are talking about it, it's hard to tell if something is a breakout hit.

July 19, 2020 at 10:18AM

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Website 500k
Website 500k | Dịch vụ thiết kế web giá rẻ chỉ từ 500k
70

Famous dudes with guns, seems to be the recipe for (international) Netflix success. Just like straight-to-video films for the past 40 years I guess. Mid-budget action films were half of the video rentals back in the day.

July 20, 2020 at 8:09AM

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good

July 23, 2020 at 9:46PM

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Quảng Ninh 365
Quảng Ninh 365 | Thông tin sản phẩm & dịch vụ tại Quảng Ninh
67

hi

July 24, 2020 at 12:47AM

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Quảng Ninh 365
Quảng Ninh 365 | Thông tin sản phẩm & dịch vụ tại Quảng Ninh
67

hi

July 24, 2020 at 8:12AM

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Bắc Ninh 365
Bắc Ninh 365 | Thông tin sản phẩm & dịch vụ tại Bắc Ninh
88

ok

July 25, 2020 at 6:05AM

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Lạng Sơn 365
Lạng Sơn 365 | Thông tin sản phẩm & dịch vụ tại Lạng Sơn
8

EuroVision: Fire Saga
Watched it 3 times and plan on watching it again.

July 25, 2020 at 7:49PM

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