» Posts Tagged ‘adobe’
With Story and OnLocation, Adobe has been adding to their better-known video applications (Premiere Pro, After Effects) and transforming their suite into an end-to-end production solution. The latest addition is an application called Prelude, and in San Francisco they recently demoed the new software, which looks to be an on-set ingest and logging program. More »
RED Workflow: How to Get REDCINE-X and Premiere Pro Working Together Seamlessly
One thing I’ve been wondering about since getting a RED was what I was going to do about workflow. REDCINE-X Pro is a really nice (and free) color grading application. But you’re not going to do secondary color correction or really complicated masking/keying in it (yet). So how does one use it in conjunction with a NLE? Do you render out files, take them and edit them in Premiere Pro, and then color correct files that you’ve already rendered? Don’t you sort of lose the whole idea of a RAW workflow by doing that? Turns out there’s a better way. More »
Did you know Final Cut wasn’t actually an Apple product but a Windows program written by Macromedia that Apple purchased? Did you know Apple purchasing Final Cut was a result of Adobe rebuffing Apple over a Mac version of Premiere? Did you know Apple was in danger of going under when it purchased Final Cut? Even if you already knew all of these things, the particulars of how Final Cut ended up in Apple’s hands is a fascinating story for anyone interested in video editing. John Buck’s $4.99 book Timeline: A History of Editing (also available on iBooks) tells the full tale. There’s also a Volume 1 book, which covers editing up until the digital age. Let’s take it back to 1998: More »
I’m not usually big on the blitz of consumerism that is Black Friday here in the United States, but as someone who just upgraded to Adobe CS5.5, I went palm-to-forehead as soon as I saw Adobe’s just-announced Black Friday deals, good until November 29. I should’ve waited! The biggest discounts as far as video folk are concerned is 30% off upgrades to CS5.5 (10% off full versions), 30% off Photoshop, $50 off Lightroom 3, and $50 off any Student/Teacher edition. If you were looking at any Adobe software and you had more patience than I did, check out the sale.
In case you missed it, 2011 is not only the year that the predominant acquisition medium for motion pictures, celluloid, died — it is also the year that Flash video, the predominant distribution medium for internet video, bit the dust. Yes, film and flash will be around for years, but active development on both are dead, and instead of a bright future their outlook is none more black. In the case of Flash the death knell sounded when Adobe announced they were killing off the mobile version of Flash and then adding Flash on TVs to the dead pool as well. HTML5 FTW. More »
I just took advantage of Adobe’s 20% off upgrade for Creative Suite 5.5, and it’s a good thing, because apparently Adobe is killing upgrade pricing entirely for the Creative Suite — and its individual components — unless you’re running the latest version. This means when CS6 is released next year, if you’re not on CS5.5, you’ll have to pay full price. Here’s what they had to say: More »
Catching up all the latest video software and hardware news (here’s part one): More »
In addition to 20% off upgrades to CS5.5 for everyone through the end of 2011, Adobe’s offer of 50% off Adobe CS5.5 Production Premium or Premiere Pro for Apple Final Cut Pro or Avid Media Composer customers expires October 31st. As I mentioned when the deal went live, here’s the coupon code, and some more details as well as a video about the discount: More »
At the same MAX conference where they announced Creative Cloud, Adobe also demonstrated not one but six new touch apps for tablet interfaces. These $9.99 programs, along with a $60/year Carousel photo storage/sharing service, include “anytime, anywhere” apps that allow for image editing, sketching, “ideation,” mood boards, website/mobile prototyping, and presenting finished work. The apps — which do not include a video editing solution (yet), will be available on Android starting in November. As for iOS and their sometimes bristly relationship with Apple, Adobe “expects to make an announcement regarding iOS availability in early 2012.” Here are video demos of each touch app in action: More »
In addition to six new touch applications, Adobe this week also announced Creative Cloud, their new online storage/collaboration service. Think of it as an Adobe-centric Dropbox, which will be available starting next month with apps on Android and iOS “at an attractive monthly price,” according to the FAQ. Here’s the presentation of the services and community available in Creative Cloud (beyond simple file storage) from Adobe’s MAX conference: More »
An Hour of Free Video Training on DSLR Post-Production in Adobe's Creative Suite
You’d think with my fundraising campaign going down to the wire that I’d be too busy to find and post helpful content here on NoFilmSchool. But no! I want to help you and I hope you’ll help me in return! Here’s a five-part tutorial from Richard Harrington on a DSLR-based workflow in Adobe Creative Suite. This is not super advanced, nor is it riveting stuff, but hey — it’s a screencast. And if you’re new to the Adobe’s Creative Suite or if you’re switching from another NLE — perhaps because CS5.5 is still 50% off for Final Cut Pro or Avid editors? — this is a nice “getting started” overview of working with DSLR footage in Premiere Pro, After Effects, Photoshop, and Audition: More »
Adobe's Mac Video Apps Up 45 Percent Thanks to Final Cut Pro X; Buys IRIDAS SpeedGrade
Since Apple introduced the much-maligned Final Cut Pro X, Adobe’s Mac Video apps have reportedly enjoyed a 45% boost in sales. This is in all likelihood partially thanks to Adobe’s offer of 50% off for Final Cut Pro users (Avid editors are also eligible). Perhaps as a result of this newfound confidence, Adobe has also purchased IRIDAS, a company known best for their high-end SpeedGrade color grading software. More »
In-the-cloud screenwriting app Adobe Story is free until April 12th, 2012. I got a chance to use it recently (instead of my normal app — and industry standard — Final Draft) because I was in search of a two-column, A/V writing layout and I find Celtx’s A/V mode disappointing. In the process I found out Story now has an iPhone app that’s also free. Unlike the mobile version of Celtx, Story doesn’t let you edit the screenplay through iOS, but it does let you read scripts, add comments, read notes from others, and sync everything to the cloud. Adobe’s making a play to offer a complete script-to-screen solution, and Story is a central piece. Here’s the desktop version in action: More »
Robbie Carman, co-author of the just-published An Editor’s Guide to Adobe Premiere Pro, presents a tutorial perfect for those editors switching from Final Cut Pro to Premiere Pro. While I like a lot of things about Final Cut Pro X (more on that soon), the inability to open old project files is indefensible. The easiest transition path is actually to switch to Premiere Pro (50% off if you own FCP), choose FCP‘s keyboard shortcuts within Premiere, and open your FCP 7 project files in Adobe’s NLE thanks to XML interchange. Here’s how to do it: More »
Video tutorial site video2brain has published a free tutorial on optimizing your PC/Mac system for running After Effects and Premiere Pro CS5.5 (currently 50% off as part of Production Premium). Click on the image for the full 14-part video tutorial: More »
Just a couple of years ago the statement, “step up to the toolset the pros use, Adobe Premiere” would be taken as a joke by any professional editor. Yet there it is on Adobe’s site, thanks to numerous updates over the years. And with the release of Final Cut Pro X, suddenly the easiest NLE to transition to from Final Cut Pro 7 is not FCPX but rather Premiere Pro. Recognizing this with what one can only assume are ear-to-ear grins, the folks at Adobe are offering 50% off Adobe CS5.5 Production Premium or Premiere Pro if you own Apple Final Cut Pro (or Avid Media Composer). Here are the details (and an instructional video for doing so): More »
Let’s review: Adobe Premiere Pro reaches feature parity with Final Cut Pro, exceeding it in some aspects, and in the process builds up an equal-sized customer base as Apple’s NLE. Then Apple relaunches FCP from the ground up — and removes a lot of the features shared between the two, making Premiere Pro undeniably more feature-rich. It seems perfect timing for Adobe, whose application is now easier to migrate to from Final Cut Pro 7 than is Apple’s. I’m still learning FCP X and I think it has a ton of potential, but at the very least, Adobe has to be happy with the missing features in FCP X that everyone’s complaining about. So let’s take a look at one feature both video solutions are touting highly: automatic camera stabilization. More »
If this were a political news outlet I’d be obliged to give both parties in the Adobe-Apple 2012 “election” equal time, and so after the news that Apple will release Final Cut Pro X next week, let’s follow it up with a look at Adobe’s professional video plans. Here’s Adobe’s Jim Guerard, vice president and general manager of Professional Video, contextualizing and explaining Adobe’s vision for the future: More »
I had no idea when watching David Fincher’s generation-defining (yeah, I said it) The Social Network that the RED-shot film would utilize a post-production process similar to what you or I could execute. It turns out that the crew on the award-winning film conformed all shots — and did some basic visual effects work — using Adobe After Effects, after utilizing Premiere Pro to get their Final Cut Pro timeline into AE. Yes, they also used higher-end tools — notably Quantel’s Pablo for the color grade — but the basic editing tools are the same as you or I might use on a no-budget project. Here’s Fincher and assistant editor Tyler Nelson on the process: More »
The previously announced upgrade to Adobe’s Creative Suite, version CS5.5, is now shipping. From individual titles all the way up to the $2,599 behemoth known as the Master Collection, the new programs are available as instant downloads (well, depending on the speed of your connection). Direct links: Adobe Master Collection CS5.5, Adobe Production Premium CS5.5, Adobe Premiere Pro CS5.5, Adobe After Effects CS5.5, Adobe Audition CS5.5.
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