There's a big difference between what me might call traditional filmmaking and what Ray William Johnson does. Ray has over 2 billion total views and is the most subscribed-to YouTuber ever, but his work is definitely achieving its goals in a different way than some of the pieces we champion here at No Film School -- especially when you consider its rapid-fire pace. In what ways does (or should) the micro-attention span of audiences drive and shape films that make berth on the web? Filmmaker Magazine has recently posted on the subject, with some interesting commentary and findings.
Here's the video that accompanies Mike Feurstein's write-up, a conversation-style brainstorm peppered with a few clay pigeons taking some shotgun fire:
These hyper-short forms -- 5 Second Films comes to mind -- can certainly occupy places in our hearts, but the big question is whether or not the hunger for brevity 'infects' cinema in some way -- especially internet-bound work. Mike Feurstein had this to say about what can be learned from the bread and butter of the YouTube generation:
The web medium, one that demands attention spans shorter than most goldfish, will not destroy chances to tell stories that don’t adhere to YouTube parameters. But it has given us hopefully something to think about in terms of crafting our stories to their cores no matter what the length or method of delivery. The new rules are the old rules, just more intense:
A successful YouTube video is kept short, oftentimes funny, maybe riffs on pop culture, shows some boobs if possible, updates frequently and stays genre specific. All this means is what novelists and screenwriters and playwrights have known their entire careers: appropriate length, appropriate mood, relevance, stimulation or shock value, staying current, and knowing your audience. It’s just applied to a different mode of delivery: the digital short attention span.
As a side-note, it's interesting that YouTube itself is attempting to expand the very parameters that Mike's mentioning here, because as he says, everything has its audience and the trick is to unite the two -- why not try for cross-over success? The infectious nature of super-short hyperactive new media may not warp what anyone expects of a film, instead it might just reinforce what most people are expecting from any media in the first place: to accomplish exactly what it sets out to at a pace and angle that doesn't overstay its welcome or become overly self-indulgent.
Have you ever found yourself shortening work to better fit the modern model? In what ways has the new media approach affected the way you consider an audience's attention span? How do you think shorter and shorter attention spans will affect filmmaking in the future? Will we see faster and faster paced films, or do you think traditional filmmaking will still have its place?
While main protagonists and plots do the heavy narrative lifting in movies and TV series, sometimes the secondary characters are the ones that linger in our minds long after the credits roll. These narrative loose ends create the perfect opportunity for spin-offs.
What's a spin-off, you ask? Well, let's go over the definition as well as some of our favorite examples.
What Is a Spin-Off?
A spin-off is a film or a series that is derived from a film or series. It is usually based on an interesting secondary character, a subsidiary storyline, the story’s world, an extended or underlaid theme, or really anything else from the original source material.
Basically, any story element can be turned into a spin-off, as long as it originates from an existing movie or TV show.
Let’s understand better with some examples.
5 Great Examples to Understand Spin-Offs and How They Work
(Trust me, if you haven’t watched them, put them on your watch list now!)
1. Young Sheldon (Spin-off to The Big Bang Theory)
I personally love this series because of its well-rounded characters, with special mention to Sheldon Cooper (Jim Parsons), of course.
The Big Bang Theory follows a group of friends who just so happen to be genius scientists as they struggle with everyday life, relationships, and work. Although there’s multiple protagonists in the series, Sheldon Cooper is a character who stands out immediately for his genius and hilarious social awkwardness.
As the series ends, I bet you’d be left wondering about the childhood of this prodigy who’d rather be a robot than a human. Once you watch it, you’ll understand that Young Sheldon is much more than his tragically comical childhood with his family. As the Coopers try to cope with the “special” needs of the youngest Cooper, while he repeats his most famous line, “I’m not crazy—my mother had me tested,” the audience is left laughing and crying all at the same time. This spin-off is all about rediscovering life through the lens of a "weirdo" and realizing that despite the dissimilarities, we're not too different from each other.
I’d say, Young Sheldon lives up to our expectations. Also, it is one of the most beloved spin-offs ever based on a protagonist and titular character.
2. Minions (Spin-off to Despicable Me)
If Gru used the Minions to steal the moon, there’s definitely something special about them. No wonder viewers flocked to the theaters when Minions was released in 2015, three years after Despicable Me.
The film presented the story of the Minions, cute little yellow creatures who live to serve the most despicable masters. Losing their evil masters to accidents, these easily distracted henchmen search for a new master who can bestow them a purpose.
Utterly unsuccessful in their quest in Antarctica, three Minions set out in search of a true villain and reach New York, where they are hired by the villainous Scarlet Overkill. What follows next is a chaotic quest to steal the queen's crown, where their antics lead to hilarious mishaps until they finally meet their forever master, Gru.
The concept of Minions piqued so much interest in the original film that it earned them a separate film.
3. Fantastic Beasts and Where to Find Them (Spin-off to the Harry Potter universe)
The Harry Potter series provides a backdrop for the childhood of an entire generation. No wonder the end of the franchise with Harry Potter and the Deathly Hallows Part II felt like the end of an era!
So when Fantastic Beasts and Where to Find Them was announced, the excitement was out of control. And boy, did they surpass our expectations!
The film unveils a world around 70 years before Harry’s birth. As British wizard and "magizoologist" Newt Scamander (Eddie Redmayne) tries to rescue his lost magical creatures out in the city of New York, we see magic unfold before our eyes, once again.
This film proves how a world, seen over and over again, can still not run out of mystery.
4. Deadpool (2016) (Spin-off to the X-Men series)
Deadpool has been one of the twisted but most loved superheroes in the X-Men universe. An immortal, extremely flawed superhero—actually, he’s an antihero. He is reckless and unpredictable, violent and morally ambiguous, but deep down wants to do the right thing. I cannot get enough of Deadpool!
Deadpool made his first live-action appearance as a character in X-Men Origins: Wolverine (2009). Considering that he is the “merc with a mouth,” the portrayal of Deadpool in this 2009 movie as a mute, weaponized version of himself with his mouth sewn shut is a solid irony.
This significant deviation from the comic book portrayal and the absence of the signature humor and the fourth-wall-breaking personality of this antihero left the audience disappointed. While the backlash was significant, it eventually sparked a push, led in large part by Ryan Reynolds, to redeem the character in a more faithful solo film. So, Ryan Reynolds had to really rally for Deadpool’s character to get its own spin-off in 2016.
Thank goodness for his perseverance! It’s this film that introduced me to the X-Men universe (please do not judge me), after which I went on a mega Marvel marathon.
5. Better Call Saul (Spin-off to Breaking Bad)
Breaking Bad spread like wildfire and ended up changing the landscape of TV forever. Just as the title suggests, the series followed the downfall of its protagonist, Walter White, from mild-mannered teacher to drug kingpin. It was a story we’d never seen before. From research to characters, the series is a masterpiece.
While Breaking Bad is undoubtedly one-of-a-kind, and there might never be another series like it, Better Call Saul did not disappoint—in fact, it’s as good as its prequel.
Based on Heisenberg’s attorney, the series explores the life of the “corner-cutting” lawyer, Saul Goodman, aka Jimmy McGill, and how he became the attorney to Walter White.
Why Are Spin-Offs So Popular?
Now, giving rest to the passionate artist in me, let’s talk money. Spin-offs are usually commercial jackpots. Here’s why.
1. Cultivates Fan Base
For any business to be successful, the focus should be on making fans and not just consumers. Filmmaking is a business, and one such industry that breeds fandom.
Naturally, when the creators get a whiff that the audience is interested beyond the primary plot line, the plot thickens! This also builds an audience pool for upcoming projects.
MCU and DCU have always reached out to their fans through spin-offs. No wonder almost every superhero or villain in either universe has at least one film devoted to their name!
2. A Safer Bet for Investment
With an established target audience, it is easier to find investors for spin-offs. Even for established studios, it is always more reassuring when they have an idea about the average traffic that a particular concept can draw into theaters.
Spin-offs effectively mitigate major risks to business and returns. There’s a reason that IP has dominated studio slates in recent years.
3. Creative Expansion
Not all stories can be told within 120 minutes. Sometimes, a protagonist in a film is a mere tool to address something bigger. Spin-offs are an ideal outlet for a creator to express different layers of their concept.
Spin-offs are a win-win for both the audience and the creator! While they get to express themselves from different perspectives of the same story, we get to relive our favorite stories in new ways!
What’s your favorite spin-off movie? Let us know in the comments!
