Description image

Canon 5D Mark III/X Confirmed at 22MP and $3500, Announcement February 28th

02.22.12 @ 5:00PM Tags : , , ,

Just as I was writing about the possible new features of Magic Lantern Unified, it’s been confirmed that the replacement for the Canon 5D Mark II will be announced on February 28th. Does this make me any less excited about Magic Lantern? Absolutely not! This next Canon camera will not be for everyone, and there’s a major hurdle for plenty of people: price. Let’s look at the confirmed specs so far.

These rumors should now be treated as fact, but there are still plenty of specs we’re not sure about yet. From the Canon Rumors website:

  • 22mp
  • 61pt AF
  • 100% VF
  • 3.2″ LCD
  • Dual CF/SD Card Slots
  • Price: Around $3500 USD
  • Announcement on February 27 or 28, 2012 (Depending where you are on earth)


The dual card slots are a welcome addition for those upgrading from SD only cameras and have plenty of media lying around. They should also provide simultaneous recording/backup just as on the Nikon D800. It looks like Canon has produced a worthy adversary to the D800, with the obvious exception of megapixels – which for your own personal needs may vary. It’s certainly possible that this camera could be a stop or so better than the D800 in low light performance, but I won’t speculate on that until I see some actual pictures or footage.

Canon will also be announcing the Rebel T4i (if they decide to call it that) and a video optimized zoom in the near future. That camera will surely be a huge seller, but we’ve got to wait for more concrete details before we can decide the extent to which its video features are crippled from the higher-end cameras.

Does this mean you should sell your camera immediately? No, certainly not. First, availability will be at least a month or two after announcement. That puts us into April/May territory. Not having a camera for two months is a deal-breaker for many people selling right away. Second, it’s quite a bit more expensive than the 5D Mark II body. Canon has not yet discontinued the 5D Mark II, so it’s likely they will continue selling it even after the new camera is released.

It’s also hard to say if prices for the 5D Mark II will change. Canon’s recent sales can be attributed to overstock and an attempt to offset losses – they’ve since risen closer to their pre-sales price. It’s not clear what will happen, but it’s safe to assume that there will be more than a few used 5D Mark IIs floating around.

I’m sure it will be said at some point, somewhere, so I’ll address it now: a camera alone will not make your film. There, it’s been said again, but that doesn’t mean the camera won’t make your life on set, and in post, that much easier. In the end, camera advancements are exciting because many of them allow us to do things that have never been possible in the history of moving pictures. Let’s just be positive and let the gear-heads be gear-heads. I’ve got a post in the works that addresses this very issue coming sometime in the future.

As I said before, I don’t think this camera will have a clean HDMI, but I’m hopeful it will have the intraframe codec of it’s bigger sibling, the Canon 1DX. What other unconfirmed features would any of you like to see in the Canon 5D Mark III/X?

[via Canon Rumors]

Related Posts

  1. Canon's Historic Hollywood Announcement is the Canon Cinema EOS C300
  2. Darren Aronofsky's 'Black Swan' Shot on ARRI Super 16mm, Canon 7D, Canon 1D Mark IV, and Canon 5D Mark II
  3. New and Improved Magic Lantern AJ5.0 Firmware for the Canon 5D Mark II Released


We’re all here for the same reason: to better ourselves as writers, directors, cinematographers, producers, photographers... whatever our creative pursuit. Criticism is valuable as long as it is constructive, but personal attacks are grounds for deletion; you don't have to agree with us to learn something. We’re all here to help each other, so thank you for adding to the conversation!

Description image 76 COMMENTS

  • Dennis Phillips on 02.25.12 @ 6:49AM

    Ummm, am I the only 1 that thinks that the Canon 5d Mark 3 doesn’t have enough new features?
    For example, on the Video side, I would like:
    2) to be able to shoot in 60p & 120p
    3) be able to record Video without the camera turning off every 10 minutes
    4) 4:2:2 Color Space

    For the Photo Side, I would like the Camera to be able to WHITE BALANCE better.

    • Am I the only one who thinks that people who complain about the 5D’s video features ignore the face that this is a camera designed for STILL PHOTOGRAPHY?

      • And that is the “problem” with it.

        I’d venture to guess that the vast majority of 5D purchases were motivated by the video feature. Canon sort of stumbled into a gold-mine here.

        But they don’t appear to be properly taking advantage of it. While the 5D may have been designed for still photography, one can’t ignore the fact that it was it’s video feature that made it a huge success. As far as I’m concerned, they could eliminate the still photo function of the 5D altogether. My only interest in the 5D is it’s HD video.

  • film maker supreme on 02.25.12 @ 6:53AM

    well i’m getting three, ha!

  • Omg…those specs are NOT “confirmed”. All of this shit is a rumor and the only reason why people think it will be announced on the 28th is because that is the date when Canon’s non-disclosure agreements are set to expire. Everyone should just stop worrying about the “specs” and wait until the damn camera is actually announced.

  • The “improvements” made are not worth 600.00 dollars more than what the MK II was priced at. I still think this is a 7D upgrade. I hope so cause I have been saving to upgrade to full frame. I won’t for these specs. Might have to go to the dark side if Canon doesn’t have an answer. :(

Comments pages: 1 [2]