Bright Tangerine's Revolvr Follow Focus is Delayed Until At Least Summer 2016
Bright Tangerine, the popular matte box maker, has given a timeline for the release of their new Revolvr follow focus line.
There hasn't been much word from about Revolvr since we last saw it at NAB 2015, but just today an update was posted on REDuser by Joe Subratie of Bright Tangerine. He mentions that the flagship Revolvr should see release sometime in Summer 2016 and the slightly less expensive and smaller Revolvr Atom will arrive in Summer or Fall 2016. More of what he had to say:
As it stands, we are focusing on the last two components that are out of specification. We are working very closely with our engineers to resolve these issues. Machining, Inspection, assembly and analysing the results takes a lot of time. Time that we feel is necessary to ensure that all the tolerances to these parts are spot on & there is no compromise on quality. This is an existing pre-requisite implemented by our quality control standards. Given how high-end cinema and digital technology is fast becoming cutting edge, we are simply responding to that requirement.
The current estimate will see final field testing commence in March and delivery in the summer of 2016.
As for Revolvr Atom - The same issues apply, so once they are a resolved, we can plan field testing. The rough estimate is Summer / Fall 2016. The bad news is that we expect the retail price to increase. But the good news is that we will hold pricing for anyone on the original list and you will receive a discount in the region of 15 - 20 %.
For more on these, check out our NAB 2015 interview (the follow focus interview begins at around 2:23):
If you've been waiting for these and have projects coming up, you're probably going to have to look elsewhere. Bright Tangerine even encourages looking at their competitors:
We sincerely appreciate the support for all the people waiting for our Follow Focus. Our priority is to ensure that you are not inconvenienced or hindered by this delay.
As a gesture of goodwill, we advise that if your are in desperate need to have a follow focus, do what is necessary to proceed in your projects, even if that requires you, our valued customers, to purchase other brands. Some may regard this gesture as business suicide, but we have never done anything by the book here at Bright Tangerine, so we are going to break this rule too. Please PM fury if you would like to be removed from the list.
Our ethos has always been to look after our customers the way we want to be looked after, and our goal is to continue to produce top quality gear like we have achieved across our entire range of products.
Most of our long time customers will know that we have always delivered, and it pains me to see this delay as a first in the history of the company, which is an isolated incident.
As Joe says above, the price is going to rise, so the Revolvr starting at $2400 and the Revolvr Atom starting at $1,600 will both go up quite a bit, a side effect of the issues they have had with a few parts. It's unfortunate that the price has to rise, especially as these are some of the more promising and innovative follow focuses out there, and they very well might rival the best of the best in the industry.
For more, head on over to the links below.