Adobe Switches Summit to Online-Only Event Due to Coronavirus Concerns
COVID-19 has led Adobe to cancel its Las Vegas Summit.
Adobe will no longer host its massive Las Vegas Summit due to coronavirus concerns, which was to be held March 29th to April 2nd at The Venetian Resort Hotel Casino.
In a post, Anil Chakravarthy, Adobe executive vice president and general manager digital experience, said the event will instead be hosted online. "Over the past few weeks, we have been closely monitoring and evaluating the situation around COVID-19 to ensure we are taking the necessary measures to protect the health and wellbeing of Adobe Summit attendees. As a result, we have made the difficult but important decision to make Summit/Imagine 2020 an online event this year and cancel the live event in Las Vegas. While we are disappointed that we will not be together in-person with our community this year, we are excited to host Adobe Summit as an online experience."
The health and safety of our community is our top priority. After careful consideration, we’ve made the difficult but important decision to host this year’s #AdobeSummit and #MagentoImagine as online-only experiences. Video is no longer available: t.co/wQQVpAo0dy
The health and safety of our community is our top priority. After careful consideration, we’ve made the difficult but important decision to host this year’s #AdobeSummit and #MagentoImagine as online-only experiences. Video is no longer available: t.co/wQQVpAo0dy— Adobe Summit (@AdobeSummit) March 2, 2020
The Adobe "digital experience conference" covers a variety of topics, including product innovations for tools such as Photoshop, Illustrator, and Creative Cloud. If you planned on attending the event, Adobe laid out a FAQ page to help with questions.
This isn't the first event to be canceled over the virus outbreak. Google has made a similar online-only move for its Cloud Next event held in San Francisco, saying "we are transforming the event into a free, global, digital-first, multi-day event." Under the “Google Cloud Next ’20: Digital Connect” umbrella, there will be keynotes, breakout sessions, and the ability to connect with experts.
Other shows, including CP+ and MWC, were canceled due to the threat. Facebook said it would cancel its F8 developer conference and the social media company also announced it would not be attending SXSW.
In April, NAB 2020 will take place at the Las Vegas Convention Center. One exhibitor has publicly announced it will not be attending the show. As of March 3, NAB organizers say the event is "proceeding as planned."