The canceled NAB Show 2020 may have new life in digital form.
In an announcement today, NAB President and CEO Gordon Smith said that rather than rescheduling the canceled NAB Show in Las Vegas for later this year, organizers will be unveiling a new digital offering called NAB Show Express that is targeted to launch in April 2020.
Smith pointed out NAB is proceeding with a "two-pronged approach" to bring the industry together online both in the short term and long term.
According to NAB, the digital experience will provide a place for our exhibitors to share product information, announcements, and demos. The experience will also have education content from the original selection of programming slated for the live show in Las Vegas. Organizers are looking for ways for the community to interact virtually. Maybe VR headsets?
Besides its Las Vegas show, NAB plans to make changes to its New York event with the addition of new programs, partners, and experiences. The current plan for NAB Show New York, which takes place in October, is expected to continue as a traditional in-person event. Smith says more information will be made available in the coming weeks.
So, NAB Las Vegas is still alive. Its great organizers are looking into ways to bring the community together during these difficult times. As No Film School finds out more, we'll keep you updated.