April 17, 2015
NAB 2015

VideoBlocks Marketplace, Where Filmmakers Keep 100% of Their Stock Footage Sales

It's no easy task for filmmakers to navigate the wide world of stock footage services, but VideoBlocks just announced something that will make the choice much, much easier.

The news here is substantial. VideoBlocks on Monday announced a brand new stock footage marketplace, which accompanies its flagship subscription service, where filmmakers can sell their footage and keep 100% of the commissions. This is significant for a few reasons. First and foremost, most stock footage hubs traditionally keep anywhere between 50-70% of the revenue from sales of footage, and give the filmmaker what's left. VideoBlocks is giving every penny of that sale to the filmmaker. This means that stock footage sales can become a much more lucrative source of passive income for filmmakers, which as we all know, is great for steadying out income in a profession that can be anything but steady at times.

The other major benefit of this approach is that the clips themselves are upwards of 40% less expensive for customers to purchase ($50 for an HD clip) because the prices don't need to be inflated to ensure both the company and filmmaker get paid. The only caveat here is that you need to be subscribed to VideoBlocks to access this new marketplace and get those savings. This costs $99 a year, and gives you access to not only the new stock footage marketplace, but also VideoBlocks' traditional unlimited library of video clips, After Effects templates, and motion backgrounds.

How can VideoBlocks afford to do this, you're probably asking. Well, because VideoBlocks generates all of its revenue from its subscription service, it can afford to be altruistic with this marketplace service. It's a "by filmmakers, for filmmakers" kind of approach, and my guess is that it will catch on quickly.


No Film School's complete coverage of NAB 2015 is brought to you by Color Grading Central, Shutterstock, Blackmagic Design, and Bigstock.

No Film School's coverage of NAB is brought to you by Color Grading Central, Shutterstock, Blackmagic Design, and Bigstock

Your Comment

5 Comments

This isn't much of an announcement, it's already been in place for a while. I was reading the details about it on videoblocks over a month ago. Doesn't change that it's a great service though and clever way to entice new members. Two sales and your membership is paid for.

April 17, 2015 at 2:52PM, Edited April 17, 2:52PM

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Jeremy Abbott
Video Producer/Independent Filmmaker
351

Thanks for a great write up, NFS! Our mission is to provide premium creative content that everyone can afford, while being the most contributor friendly company on earth. The new VideoBlocks marketplace definitely helps make this happen!

Also worth pointing out that signing up and selling as a contributor is completely free. The $99 membership fee is only required if you want to download from our unlimited library of 100k clips.

April 18, 2015 at 10:44AM

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Joel Holland
Founder & CEO, VideoBlocks
81

Went to the website but couldn't find anywhere to sign up for free to sell at marketplace.

April 18, 2015 at 9:52PM

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Steve
Director
81

Steve, you can signup by visiting: http://contribute.videoblocks.com

April 19, 2015 at 3:42PM

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Joel Holland
Founder & CEO, VideoBlocks
81

I have found a new stock footage platform with some nice content. They have incredible low prices, you can find R3D files with 100$ and ProRes 4k with 10$.
Try it out, maybe it will help you!
http://provideofactory.com

November 10, 2016 at 9:18AM

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Horatiu Randasu
VideoEditor wannabe
74