October 9, 2016

Need More Light? Flash Bag Doubles as Camera Bag and Reflector

The Flash Bag is a camera bag with a built-in reflector—or a reflector with a built-in camera bag.

If you're a lover of gear gadgets, Betabrand's Flash Bag might be right up your alley. A camera bag with a similar design as the Timbuk2 satchel, the Flash Bag features under flaps with reflector material built right in, so if you're in a pinch, you can use it to add a little more light to your subject. It's also a pretty damn good camera bag, made with eight pockets, removable velcro dividers, and 100% water-resistant material.

Features

  • Classic messenger-bag style: two side-release buckles + adjustable shoulder strap.
  • 100% water-resistant polyurethane (PU) coated nylon.
  • Foil print under flap reflects light!
  • EIGHT pockets! Zip-secure front flap and patch pockets (two smaller pockets inside), padded zip-secure back pocket (fits a 15” laptop comfortably), two side pockets, and exterior zip-secure flap pocket.
  • Removable velcro dividers create custom compartments for all your camera gear.
  • Detachable cross-strap.
  • Handy built-in handle inside.
  • Weighs a paltry two pounds, sports a 17-liter capacity.

Now, while the Flash Bag might be an interesting product, it's not really meant to replace any of your professional/dedicated light modifiers, and there are a bunch of portable modifiers, like a Rogue Flashbender or the Flash Disc from Fstoppers, that are small enough to fit in pretty much any camera bag. However, the Flash Bag meant to provide a possible solution if you find yourself in a situation in which you don't have any other option. So, maybe your actor needs a little more light added to their face, but you've used up all of your bounce cards—"Oh yeah! Grab my Flash Bag!" Or maybe you're a documentarian and you stumble upon an unplanned interview opportunity—you've got your Flash Bag to bounce a little bit of light on your subject so they're not completely obscured by low light.

The Flash Bag retails at $98, but is currently going for $84 while they go through their crowdfunding campaign. If you want to learn more, head on over to Betabrand    

Your Comment

2 Comments

for a moment...i thought it was april 1st already!

October 10, 2016 at 8:54AM

12
Reply
avatar
rodrigo calderon
director / dp / creative director
248

Isn't this product slightly ridiculous? I mean, anyone who would think to use a reflector would bring one with them, right? They aren't big or bulky, so what real uses would a bag with a reflector built in have?

October 12, 2016 at 12:19PM

22
Reply