The AI Overlords Have Arrived to Boost Your Creative Projects

DALL-E 2 Header
Credit: OpenAI
DALL·E 2 is a new AI system from OpenAI that can create realistic images and art from a simple text description. Here’s how creatives may benefit in the future.

The initial release of DALL·E was revealed in January 2021 by OpenAI. This AI system could generate images from simple text descriptions.

For example, you type in "avocado armchair," and DALL·E will generate just that.

DALL-E 2 Avacado Armchair
AI Generated Avocado ArmchairsCredit: OpenAI

DALL·E 2 takes this concept even further by providing higher-resolution images and greater text-to-image comprehension. New capabilities were added, such as inpainting, which can replace parts of an image with new text-generated art. 

The new iteration can even start with a completed image and create new images of different variations, angles, and art styles. 

Unrestricted Creativity with DALL·E 2

DALL·E was created by training a neural network on images and their text descriptions. Through this deep learning technique, the system not only understands individual objects but also understands the relationship between them. 

So when you ask DALL·E 2 for an image of a koala bear riding a motorcycle, it delivers. 

DALL-E 2 koala motorcycle
AI generated imagesCredit: OpenAI

Images are created with a process called diffusion. This starts with a pattern of random dots and gradually alters that pattern toward an image when it recognizes specific aspects of the image you are trying to generate. 

There are limitations, however.

The AI system is only as good as its training. If the system is trained to see a plane as a car, it will generate the wrong image. There can also be gaps in its knowledge, such as for specific species. While it can understand what a monkey is, it might have trouble figuring out how to generate a howler monkey. 

While the research is focused on developing the framework to see how much the system can understand our world, it delivers a robust tool for creatives to spark their imagination.

DALL-E 2 Howler Monkey
The wrong kind of howler monkeyCredit: OpenAI

Creating with DALL·E 2 

While DALL·E 2 is still in the research phase, creatives who may get access now or in the future can implement the system in several fantastic ways. 

Imagine storyboarding a short film with heavy VFX story elements. Punch in your description to allow DALL·E 2 to spark your imagination or do the heavy lifting. 

We can also expand this to other creative disciplines. Writers, concept artists, and fabricators can generate new creature concepts, vehicles, or worlds so they can focus more time on creating.

Thumbs up from Terminator
'Terminator 2'Credit: Tri-Star Pictures

The Future of Creative AI

For most creatives, this technology is merely a thought experiment, at least for now. But it opens a window into a future that is all about pushing the boundaries of your creativity. Check out the possibilities over on the OpenAI blog.

At best, this kind of tech supercharges your imagination, but at worst, it may be the start of our very own Skynet.

Whatever the outcome, the tools that creatives may get access to in the future will feel more like Star Trek than Terminator, and that’s a good thing, in our book.      

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1 Comment

I was thinking about using Shot Deck's library to train DALL-E on cinema styles and shot descriptions, then using it for stunning storyboards. The AI, when it fails, often comes up with fascinating ways to fail that might spur creativity in how to assemble one's visuals. I get it: this could put some storyboarding artists out of work, eventually, but as someone with very little budget, and big shot plans, I feel like this could be an incredibly useful tool!

May 23, 2022 at 7:13AM, Edited May 23, 7:14AM

You voted '+1'.