YouTube channels can help you put your work out there or even draw a following. So how do you get more viewers?
Nowadays, you need to have a presence on social media to sell yourself and your talents. If your platform of choice comes is YouTube, then your videos need to pop and show people what you're all about. But what if you made a channel and you have zero followers?
Never fear, because we have seven tips to help you grow your channel into something you can be proud of....and that hopefully gets you jobs and money.
Check out these tips from Video Influencers!
7 Tips to Grow Your YouTube Channel
1. Start before you're ready
There's no time like the present.
Lots of times people put off making a channel but there's no reason to do that. You can start growing with just one video. Especially if people like it. So stop waiting and start publishing.
2. Share your channel
Yeah, this is smart. You have social media, put your channel out there. Get your friends to post the link too. Now is not the time to be humble, get your thoughts and words out there for everyone to see.
3. Focus on your niche
Who are you trying to target?
Don't say "everyone."
You need your channel to target an audience that's not too broad. That means maybe you're making cooking videos but focused on chocolate. Or maybe you're a cinematography guru who only used Bolexes. The point is, choose who you're looking to engage.
Yeah. I said it.
You need to respond to the comments. You need to focus your videos on questions people ask.
And you need to create forums and safe spaces so that your fans and grow, share, and feel connected to you.
5. Focus on the fundamentals
The quality of the video matters. Get al lighting kit. Get a proper mic for sound.
And edit in professional software.
So many videos are put on YouTube daily that the only way to stand out is to be different. Let quality be your guide. Even if you don't have the most expensive equipment, use it the best way you can.
Put time and care into your shots and the people will come.
6. Content is king
At the end of the day, make good shit.
People aren't going to want to follow someone who's not trying to make things that are sharable, knowledgeable, and fun to watch. So make a plan of all the things you want to cover. Make a list of the shows, have them tie into one another, trace your way back through what you love about it and make sure other people see that too.
7. Create searchable content
The titles of your videos matter. Use buzzwords. Dabble in SEO. This is the most boring part of the list, but it truly can be the most effective. Despite all your efforts in the other six tips, you want people to be able to stumble upon your stuff too. Google and YouTube have algorithms. They want content you can find with keywords people understand.
Try to make things short and sweet. Distill them to the facts.
Bonus Tip: Choose the best banner size
As of January 2018, there are over 30 million people actively using YouTube each day. This is why having the perfect banner is important for maximizing your channel's growth.
YouTube Banner Size: 2560 x 1140 pixels
- Recommended Youtube banner image size: 2560 x 1140 pixels
- Minimum dimensions to upload: 2048 x 1152 pixels
- Safe area for text and logos: 1546 x 423 pixels
- Maximum width: 2560 x 423 pixels
- File size: 6MB maximum
Check out this website for free banner tools!
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Click to learn more!