Panasonic’s Newest Point-and-Shoot Brings 4K Video and 15x Optical Zoom
Check out the new Panasonic LUMIX ZS300, a portable travel camera with a long zoom and some respectable video specs.

Panasonic ZS300 Digital Camera
While not the major cinema camera announcement that some might want to hear about from a brand like Panasonic these days, a new Lumix point-and-shoot will have to do for now.
Panasonic has unveiled its new Lumix ZS300, a compact and versatile camera designed perhaps a bit more for travel photographers than video pros, but still a nice option to consider nonetheless.
Let’s take a look at the new Panasonic Lumix ZS300, with its 20.1MP 1-type BSI CMOS sensor, 4K video capabilities, and versatile 15x optical zoom, to see what it could offer for your projects and hobbyist workflows.
The Panasonic Lumix ZS300

Credit: Panasonic
Again, this isn’t a camera that’s breaking any molds for Panasonic or the industry at large. Effectively, another double down on portability and versatility over high-end performance, Panasonic’s new Lumix ZS300 is mostly geared towards photographers and on-the-go content creators—similar to new cameras seen for pretty much all the major brands these days.
The Panasonic Lumix ZS300 isn’t a slouch, as it's powered by a 20.1MP 1-type BSI CMOS sensor capable of shooting high-quality stills and recording 4K video at 30p and HD Video at 120fps.
The most unique aspect of the camera, though, will be its versatile 15x optical zoom, which will give shooters an effective range of 24-360mm when shooting in the standard 3:2 aspect ratio.
Price and Availability

Credit: Panasonic
Other than that, there’s not too much that's unique about the Panasonic Lumix ZS300 beyond its inclusion of the latest standard offerings from a brand like Panasonic, including the aforementioned 4K video, a fixed 3.0” rear touchscreen LCD Monitor, 22 filter effects, and your usual Bluetooth connection capabilities with the company’s app.
If you’re curious about the Panasonic Lumix ZS300 and want to see if it’s right for your content needs, here are the full specs and purchase options.
- 20.1MP 1" High-Sensitivity CMOS Sensor
- Leica DC Vario-Elmar 15x Zoom Lens
- 1.84m-Dot Touchscreen
- 4K Video at 30p, HD Video at 120fps
- 5-Axis Hybrid O.I.S.
- ISO 6400 and up to 30 fps Shooting
- 4K Photo Modes and Post Focus
- USB-C Charging & Data Transfer
- Bluetooth 5.0, 2.4 GHz Wi-Fi
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