Panasonic is Now Offering a Free Lens With Purchase of Select LUMIX Cameras
This limited-time deal will bundle a free LUMIX S lens when you purchase a new LUMIX S9, S5 II, or S5 IIX camera.

Panasonic Lumix S5II
Following up on an announcement of a different promotional offer that bundles a free ARRI LogC3 upgrade for purchases of a new LUMIX S1 II, Panasonic is back with some additional promo packages that bundle free LUMIX S lenses (either an 85mm or S 50mm) with the purchase of a new LUMIX S9, S5 II, or S5 IIX camera.
This is a pretty nice deal that can total up to around $600 in savings, as the lenses are quite capable kit lens-level options that would make for nice add-ons to any of the cameras in this deal.
Let’s take a look at this latest Panasonic promo offering and explore what it could mean for the right filmmaker or hybrid content creator looking to get a new camera and lens combo for their projects.
Panasonic Free Lens Deal

Credit: Panasonic
Announced on Panasonic’s website, the company is running a special deal that bundles together a free lens with the purchase of a new LUMIX camera. The combos breakdown as follows:
- Purchase a LUMIX S5 II (or S5 IIX) and receive a LUMIX S 85mm f/1.8 lens
- Purchase a LUMIX S9 and receive a LUMIX S 50mm f/1.8 lens
The retail prices for each lens are currently $599 for the 85mm (S-S85) and $498 for the 50mm (S-S50), which means these are in effect either $500 or $600 discounts on these different camera bundles. There are also additional discounts being offered for these cameras as well, dropping the prices by a bit further too.
Check the Deals Out Yourself

Credit: Panasonic
Panasonic has shared that these deals are live now and set to run through the end of March, or while the supplies last (so if you’re eager, you might want to act fast as these might sell out). The deal is for US residents and can be made either from Panasonic’s website directly or through authorized retailers like B&H.
Here are the specs and purchase options for the Panasonic LUMIX S5 IIX with the deal:
- 24.2MP Full-Frame CMOS Sensor
- 6K30p 4:2:0 10-Bit Video Recording
- C4K/4K60p 4:2:2 10-Bit Unlimited
- 3.68m-Dot 0.78x-Magnification OLED LVF
- 3.0" 1.84m-Dot Tilt/Free-Angle Touch-LCD
- 779-Point Phase-Detection AF System
- 5-Axis Sensor-Shift Image Stabilization
- ISO 100-51200, up to 30 fps Shooting
- Dual UHS-II SD Slots; Wi-Fi & Bluetooth
- Weather-Sealed Construction
Panasonic Lumix S5 IIX Mirrorless Camera

Credit: Panasonic
Panasonic Lumix S5 IIX Mirrorless Camera
And here are the specs and purchase options for the Panasonic LUMIX S9 with the deal:
- 24.2MP Full-Frame CMOS Sensor
- Compact, Lightweight Design
- 6K30p 4:2:0 10-Bit Video Recording
- C4K/4K60p 4:2:2 10-Bit
- 3.0" 1.84m-Dot Tilt/Free-Angle Touch-LCD
- 5-Axis Sensor-Shift Image Stabilization
- ISO 100-51200
- Real-Time LUT (Signature Presets)
- 4:2:0 10-Bit Fast-/Slow-Motion Video
- Crop & Hybrid Zoom
Panasonic Lumix S9 Mirrorless Camera

Credit: Panasonic
Panasonic Lumix S9 Mirrorless Camera
Packing the power of full-frame into an ultralight and compact build, the Panasonic Lumix S9 Mirrorless Camera is the perfect on-the-go camera for content creators.
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