Ok, maybe it’s mean to call this thing goofy—but that’s kind of what it is. Not to say that being goofy is a bad thing. Goofy can be good. Or, you know, it can just be goofy. Either way, a company called ZILR has developed a new E-Powered K.I.T. Cart, which they are calling the ZIPR.

And, as you can see in their product demo and testimonial video below, it’s a goofy-but-possibly-fun way to zip around sets as the cart has been designed to move gear, people, and productions faster than ever before.

Let’s check it out.

ZIPR E-Powered K.I.T. Cart

In a video put out by ZILR, the ZIPR is introduced in a testimonial with a DP and director (Shaki Prasanna and Ilya Malov, respectively) sharing their real on-set experiences using a pre-release version of the ZIPR to zip across the set of a recent commercial shoot, an independent short film, and a complex one-take music video.

The testimonial video covers some of the following topics:

  • How ZIPR helped track fast-moving shots in a one-take music video
  • Why Shaki was always first on set
  • Saving physical energy by reducing multiple trips
  • Using ZIPR as a tracking vehicle, transport cart, and crew mover
  • Real reactions from DP & director

Honestly, a pretty good way to take a new product through the paces for sure. The ZIPR is used to travel across warehouses, outdoor locations, long distances, and tight turnarounds, to see how it helps (or hurts) a crew’s efficiency, safety, and speed.

Price and Availability

If you’d like to learn more about the ZIPR, the team also put out an AI Concept Challenge video (for some reason) as well as some other tutorials on the company’s YouTube page here.

Here’s a fuller breakdown of the ZIPR’s main features:

  • Push, pull, or ride modes
  • 2WD & 4WD multi-motor drive with regenerative braking
  • Uphill & downhill assist
  • Towing mode for flexible manoeuvring
  • Fast folding, compact design
  • Puncture-free tyres & IPX weather-ready build
  • Dual braking system for safety
  • Bright HUD and easy-use controls
  • Modular accessory system
  • Long-life battery with USB charging

Available to pre-order now, the ZIPR is set to come in two options, with a 2WD model set to retail for $1,499 and a 4WD model set to retail for $1999. You can find out more on the company’s website.

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